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Marketing Budget Plan 1

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Marketing Budget Plan 1
Marketing Budget Plan 1
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Last updated:
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov
Personnel
Salaries, wages
10 10
Benefits
10 10 10 10 10
Payroll taxes
10 10 10 10
Commissions and bonuses
Personnel Total $10 $10 $10 $10 $10 $10 $10 $10 $10 $10 $10
Market Research
Primary research 10 10
Secondary research 10 10 10 10 10 10 10 10 10
Library management
Market Research Total $10 $10 $10 $10 $10 $10 $10 $10 $10 $10 $10
Marketing Communications
Branding
Advertising
Web sites
Direct marketing
Internet marketing
Collateral
Press relations
Public relations
Analyst relations
Events
Marketing Communications Total $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Channels
Channel communications and training 10 10
Channel promotions and incentives 10 10 10 10 10 10 10 10 10
Channel commissions/bonuses
Channels Total $10 $10 $10 $10 $10 $10 $10 $10 $10 $10 $10
Customer Acquisition & Retention (CAR)
Lead generation 10 10 10 10 10 10
Customer loyalty 10 10 10 10 10
CAR Total $10 $10 $10 $10 $10 $10 $10 $10 $10 $10 $10
Other
Postage
10 10 10 10
Telephone
10 10 10 10
Travel
10 10
Computers and office equipment
10
Other Total
$10 $10 $10 $10 $10 $10 $10 $10 $10 $10 $10
Total Marketing Budget $50 $50 $50 $50 $50 $50 $50 $50 $50 $50 $50
Marketing Budget Plan
<enter date of last update here>
Marketing Budget Plan 1
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